At Geniee, our mission is to use technology to create new value and work together with clients to build success. Under this philosophy, since our founding we have achieved continuous sales growth as a technology company founded in Japan. Below, we introduce the strengths of the Geniee Group.
The Geniee Group is an organization of About 70 engineers. As of 2020, nearly half of our team members have advanced degrees in computer sciences. We are actively engaged in new technology R&D as we pursue the development of innovative products.
All our Group’s products, including GenieeSSP, GenieeDSP, GenieeDMP, and MAJIN, are developed and offered internally. This enables timely responses to customer demands and evolutions in technology.
Not only does our Group provide proprietary ad distribution platforms under the Geniee brand, we also provide OEM development to companies in Japan and overseas. (OEM stands for original equipment manufacturing, and here refers to providing SSP and DSP development services for other company brands.)
Our Group ad platforms process several million bids (ad distribution orders) per second and our daily data processing volume is nearly 15 terabytes. To process this massive data at ultra-high speeds, our system platform is fully handmade.
We use big data and AI (artificial intelligence) to increase ad distribution precision and advance automation.
Geniee is comprised of approximately one-half product development engineers and one-half sales and support staff. Staff work together to promote business expansion.
Geniee staff have an entrepreneurial spirit that embodies our brand image and represents our ability to overcome difficulty. This entrepreneurial spirit enables us to create innovative products and expand sales in Japan and throughout Asia.
Geniee is a member of the Softbank Group Corp., the parent of Softbank Corp., which owns approximately 30% of Geniee voting rights. In addition to receiving numerous business benefits, our Group has also established a structure for collaboration.
We have established capital and business alliances with numerous communications carriers and major business overseas and in Japan, including Softbank Corp.